Tomima's Blog

Valentine’s Day is like a little piece of spicy candy in the middle of the winter blahs. It’s a great opportunity to liven up a lingerie...

Every once in a while I see an article about a proposed earth-changing invention in bra technology. It seems that lots of people want to...

Pantone’s announcement of their color of the year has become quite an event in the media, fashion and design worlds. It’s no surprise...

Rapper Nicki Minaj chose this Parfait by Affinitas Charlotte bra and panties for her Halloween costume. We think it works just as well...

HerRoom’s buyers are getting the scoop on all the new trends, styles, collections and brands at Market Week this week. Stay tuned for all...

The Met Gala, which kicks off the Metropolitan Museum of Art’s Costume Institute fashion exhibit, is undeniably the most fashionable...

The Golden Globes Awards show is one of my favorites–everyone is a little looser than at most shows–perhaps due to the food and drink...

Part 2| My previous post covered how to use intimate apparel to de-emphasize the appearance of soft tissue. Now let’s move onto the fun...

Part 1 I frequently hear from plus-size women and those older than 50. Many are frustrated because they can’t find sexy lingerie in their...

Strapless garments pose a challenge for most women. It’s hard to think of any other design associated with so many fashion fails. Take a...

All eyes were on the stars during the 2013 Academy Awards and it seemed most everyone was well aware of that fact. The result? Near...

For those of you not interested in football, there was still plenty of reason to tune into Superbowl action last weekend: commericals and...

Kristen Stewart has been seen recently on the red carpet and events wearing skin-baring outfits showcasing her lingerie or...

Before I was in the lingerie business, I had given birth to two girls. I distinctly remember the maternity lingerie I bought. Few if any...

Fantasie makes terrific full-busted bras.  So, naturally, when they showed me a new bra that will be coming this fall, I became very...

#womensunderwear #lingerie #WomensLingerie #lingeriefabrics #WhatsNewinLingerie

I was blown away by the cleverness of a recent Christmas ad by the lingerie manufacturer La Senza.  They have seven models ranging from...

How can women be taken seriously when we allow ourselves to contribute to such nonsense? The UK Ultimo Bra Company has a commercial...

The Science Museum in London was doing a little spring cleaning when it came across an article of clothing it didn’t know it had – a lacy...

It’s been fun watching the launch of Emporio Armani underwear for men and the recent Emporio Armani lingerie lines because the marketing...