Tomima's Blog

“I consider lace to be one of the prettiest imitations ever made of the fantasy of nature.” – Coco Chanel – “A WOMAN SHOULD HAVE… a set...

There’s always a big jump in sports bra sales come January. And I’m sure it’s due to many of us making New Year’s resolutions to work out...

Are face masks here to stay? Some say yes, others hope not. But for now, everyone needs at least one. I say let’s be positive and think...

I am super excited to finally be able to share with you the news about a brand-new kind of bra just now hitting the market. Why my...

Announcing A HerRoom x Panache Exclusive Pattern The new HerRoom-exclusive Panache sports bra pattern is coming soon! We teamed up with...

The Pantone 2020 Color of the Year Every year, the design and color experts at the Pantone Color Institute tap into the past and future...

With the holidays in the rear view and the new year coming up, many of us are thinking about the future. The start of a new year feels...

Over the last twenty-something years, I’ve spent countless hours looking at and testing thousands of bras, panties, and other pieces of...

Now that fall is almost here, we’re ready to embrace the rich, bold, and beautiful tones that mark the change of the season with a change...

Announcing a Panache x HerRoom exclusive! HerRoom has teamed up with Panache to create a brand new, exclusive pattern in one of Panache’s...

Each year the esteemed designers at Pantone research the latest trends in fashion, home decor, art, entertainment, social media, and, of...

When it comes to finding the right bra for every look, backless and strapless tops can be especially challenging. If you want support but...

What do you look for in a bra – the lift and support of an underwire or the comfort of a soft cup? Most women have a specific use for...

Summer has officially arrived and I know heat becomes a large factor in our everyday functionality. We make the necessary...

Around HerRoom, it’s been common knowledge that bralettes, those less-structured style bras, are usually best for small-breasted women....

For 16 years, Pantone has been creating the Color of the Year and their selection affects design from clothing to home furnishing to...

Color has always been popular in lingerie and never more so than now.  If you’re someone who’s always been  ‘married’ to basic colors...

HerRoom is happy to announce we’re now carrying Heidi Klum’s new lingerie line, filled with sexy,  fashion-model-worthy pieces. This line...

Every once in a while I see an article about a proposed earth-changing invention in bra technology. It seems that lots of people want to...

Pantone’s announcement of their color of the year has become quite an event in the media, fashion and design worlds. It’s no surprise...